Shopping Feed Optimisation
Shopping Feed Optimisation
Optimising your shopping feed is the key to driving better performance across Google Shopping, Meta, and other product-based ad platforms. We fine-tune your product data to improve visibility, relevance, and conversions—turning your catalogue into a high-converting sales engine.
Why Optimise Your Shopping Feed?
Your shopping feed is more than just a product list. It’s your digital storefront. Optimising it ensures your products show up in the right searches, with compelling information that encourages clicks and conversions.
Common issues we solve:
- Incomplete or inaccurate product data
- Poor keyword matching and low relevance scores
- Disapprovals due to policy violations or formatting issues
- Unstructured data leading to wasted ad spend
What We Do
Our team specialises in full-funnel Shopping Feed Optimisation services designed to scale performance across major retail and advertising platforms.
Our services include:
- Data Enrichment – Enhancing titles, descriptions, and attributes for maximum relevance.
- Platform Optimisation- Custom configurations for Google, Meta, TikTok, Pinterest, Amazon, and more.
- Feed Clean-Up – Fix warnings, disapprovals, and formatting issues fast.
- Category Mapping – Align your product taxonomy with the latest platform guidelines.
- Automated Rule Logic – Build scalable rules for feed segmentation, tagging, and performance tracking.
Maximise Visibility. Drive Conversions. Outperform Competitors.
Your product data is the foundation of your success in shopping channels like Google Shopping, Meta, Amazon, and more. But if your feed isn’t fully optimised, you’re leaving revenue on the table. We turn underperforming product feeds into high-converting sales engines..